Browsing posts tagged: Marketing
The 7 Best Social Media Channels for Business Marketing

Social media has been the game changer in almost everything that surrounds us. With the birth of social platforms, custom targeting of prospective customers is easier than ever. One of the greatest innovations of technology is social media, not just in our ability to communicate but in our ability to market directly to those we want […]

Social Media Marketing Mistakes to Avoid

If you’re reading this article, you already know that good social media marketing is important. Social media advertising revenues are projected to reach a stunning $9.8 billion in 2016 alone. But despite the increasing evidence of the efficacy of social media marketing, most businesses are still behind the ball when it comes to actually implementing […]

Marketing your App using Social Media

With so many apps in the app stores, it’s hard to get your mobile app noticed and you’ll quickly realise that great app development is only the beginning of your app life-cycle. This alone can be a problem and when it comes to marketing your mobile app, how do you know what types of digital […]

Zoho Social tool tracks revenue from social media marketing

Sixty percent of marketers say “measuring ROI” is one of the biggest challenges they have with social media marketing, according to a Trust Radius survey. Zoho Social tool tracks revenue from social media marketing ZDNet Image: Zoho The survey also found that tying social activities to business outcomes was a challenge for 50 percent of […]

2016 Social Media Marketing Industry Report

Social media is a steadily growing beast that has taken on a life of its own. It’s not enough to look at social media within the purview of overall online marketing — you need to treat it as the same kind of juggernaut. Social media changes as quickly as the overall landscape, if not more […]