Social media platforms like Facebook, Twitter, Pinterest, and Instagram have become such staples of our everyday lives that we often forget how powerful they are. But for the thousands of millennials across the nation, the reach of social media is not lost, because many of them are using these networks to earn their living.
What Makes a Millennial Tick?
This latest generation of adults is unique in a number of ways. Its members have grown up in a world that’s starkly different from the one their parents knew as children. Thus, they have somewhat different perspectives on what’s right and wrong, how society functions, and what their role entails.
Here are a few essential details that characterize the majority of millennials:
Millennials were raised with the impression that governments are selfish and power-hungry, but they also believe that — through political engagement — governments can sometimes behave as a force for good. So millennials participate in initiatives, programs, and protests to voice their opinions to a greater extent than previous waves of American youth.
Millennials are digital natives; they’ve grown up in a world full of technology. Older millennials were just entering their adolescent years when the internet and cellular phones became widespread, and younger millennials know nothing of life in a world that lacks these elements.
Millennials are global citizens in the sense that they feel connected to issues around the world. The instant and broad connectivity of the internet and constant exposure to social movements have made this commonplace.
Millennials tend to be progressive in the sense that they’re always looking to move forward and seize new opportunities. When new technologies come along, they aren’t hesitant to adapt.
Millennials are diverse. This is America’s most racially diverse group ever, which has allowed this generation to face and address many issues that previous generations struggled with, when they acknowledged them at all (for example, immigration, sexism, alternative sexual lifestyles, etc.).
But the most distinctive attribute of millennials is that they are readily entrepreneurial. According to a study from Bentley University, only 13 percent of millennial respondents mention “climbing the corporate ladder” to a C-suite position as central to their career ambitions. Conversely, 67 percent say they plan on starting their own business one day.
Roughly 77 percent of millennials believe flexible work hours are key to boosting productivity and being happy, and 37 percent express a desire to work on their own. Both are clear indicators that a work-from-home entrepreneurial lifestyle is perfectly acceptable to the average millennial.
The Influence of Social Media on Millennial Careers
In the case of social media, we see the digital-native millennials, who are comfortable with technology and express an affinity for social media, embracing the capitalistic advantages that lie just beneath the surface.
[Source:-Forbes]