Disney launches child-safe social media platform Disney LOL

Based totally on social media platforms such as Instagram or Pinterest, the app and related websitefunctions micro-content together with GIFs, memes, quick videos, video games, jokes and trivialities.

Disney has released a brand new app designed to offer pre-teenagers a comfortable and safe social media network, called Disney LOL.

Based totally on social media structures which includes Instagram or Pinterest, the app and associatedwebsite capabilities micro-content inclusive of GIFs, memes, quick films, games, jokes and trivia.

The content material is taken from throughout Disney’s various homes together with Walt Disney Studios, Pixar, Lucasfilm, Wonder, Disney Channel and Disney XD.

But, in contrast to the greater grownup social media platforms, the app – created by means of DisneyPurchaser Products and Interactive Media – strips out userupload, commenting and ‘like’ capabilities.

“We idea, ‘wouldn’t it be thrilling to create a feed-like experience we ought to manipulate and programme in our very own precise way?’,” stated Michael Hundgen, director of content material approach and editorial for Disney Client Merchandise and Interactive Media.

There are so many residences at Disney. We will use this to rally round tentpole releases and show offnew content material.”

In step with Range, disney’s Interactive Media organization is lively throughout YouTube, Fb, Twitter, Instagram, Vine, tumblr and Snapchat with 1.15 billion fans global.

The Disney LOL app is to be had for iOS and Android within the US and Canada and will goal to functionone hundred to 120 new portions of content in line with week